Website Development, Everything You Need to Know

Does Design Matter?

Yes, if you want your visitors to convert to clients, you need well written “marketing copy” and an understanding about size, placement and colors or all elements. An easy “user interface” is also crucial.

Why Have WebMaster Support?

Spam can overrun your forms and malware can wreck SEO. Your framework needs regular maintenance.

webmaster support

What are Organic or Paid Search Results?

search icon

Organic are websites that do not pay money to stay on top, they get there because of their great content. We click on Organic first, Organic wins over Paid 94% of the time.

What is Paid Search – Pay Per Click (PPC)?

Pay per click is when you are paying to keep your ad, website or other media at the top of a search.

Do All Websites Get Top Search Results? “Am I going to be on the top of Google?”

person iconNewbie answer: “Of course I’ll be on top of Google Search –  because I have a website!”

This is not the case! Getting top Organic search results takes a lot of work and time.

How We Get You Top “Organic” Search Results

Ensure your website is listed everywhere that pertains to business. The lists will vary depending on your business. 

Start with Google My Business, Bing & Yahoo to start. *Below is a list of where you can list for free. Make sure it pertains to your company: Amazing list of free places to list your site: Click Here

(Keyword Research) Determine the keywords you need to use to get to the top. Also check out the competition’s marketing strategy to see if you have a chance of beating them for top results.
  • Page Title under 70 Characters
  • Meta Description under 155 characters
  • H1 and H2 Titles (Break up the content by describing it – easy to read)
  • Alt Text (every image needs a title)
  • Keywords in content at least once bold
Companies that implement a blog strategy get 55% more web traffic and 70% more leads than those who don’t.

Each Article Will meet These Standards:

  • The copy scores over 62.5 in the Flesch Reading Ease test, which is considered fairly easy to read.
  • Good SEO score – The images on this page contain alt tags with the focus keyword.
  • Good SEO score – The text contains 368 – 400 words, 300 word recommended minimum.
  • Good SEO score – The keyword density is 1.1%, which is great; the focus keyword was found 4 times.
  • Good SEO score – In the specified meta description, consider: We will check how it compares to the competition.
  • Good SEO score – This page will have at least 1 outbound link(s).
  • Good SEO score – The page title will contain the focus keyword, at the beginning which is considered to improve rankings.
  • Good SEO score – The page title will fall in the range of recommended 70 character maximum.
  • Good SEO score – The focus keyword will appear in the first paragraph of the copy.
  • Good SEO score – The focus keyword will appear in 1 (out of 6) subheadings in the copy. While not a major ranking factor, this is beneficial.
  • Good SEO score – You will have fresh keywords which is very good.
  • Good SEO score – The meta description will contain the focus keyword.
Make sure your company has a nice clean social media presence. YouTube, Facebook, Linkedin and Twitter are kind of the standards, if your company can get more out of social then go further. And post regularly engaging your prospects.
Now we need “inbound” links. Inbound links are when another website links to your content showing Google you are an authority in your field.

Hint: Less is more! Go after local press or other websites where you can blog to get good links. High quality links are more important than quantity.

Without good metrics you’re working with a blindfold on! You need to know how your website is performing and tweak all your marketing strategies to ensure you’re continuing to reach your goals.

Successful Company Website Overview

GMM iconCreating websites everyday, designed to make you proud of your business. Every on-page element is engineered for success.

What this means is that we know what it takes to have your potential client find their way around easily. We ensure every element has the best odds of engagement.

All our websites are beautifully created to be mobile responsive.

Need Video? We’re 100% video-driven – with video SEO!

wordpress icojWant to use a quick (cheap) website builder program instead?

If you want to be found on Google, Bing or Yahoo (or any other search), then you’re a real business and you can’t afford NOT to have a real website.

We’ve build nearly 1,000 WordPress sites for business.

If WordPress is good enough for NASA, CNN, Forbes, The New York Times, TechCrunch, IZOD, Best Buy, GM, eBay, (and even Jay Z’s LifeandTimes.com) … well, it’s good for you too! Once built, it’s easy to add & change content (without code).

 Adding video to your site gives you a competitive edge.

content-iconOn-going content creation, (that’s relevant and interesting), is crucial for business! You can’t expect client producing Organic search results without it.

For over 11+ years we’ve written Search Optimized content. We’re big time bloggers. We’ve helped companies grow tremendously this way. (Ask for references)

You’d be surprised what they want to know about your business! We research and write the content they want.

We’re known for building video studios in-house and teaching you how to produce your own video content!

search iconEvery company wants to show up on the top of their related search results. You’re no different… this is called Search Engine Optimization (SEO).

We are experts with over 16 years of SEO under our belts. We hit the top in some of the most competitive markets. (Ask about video SEO!)

We are “white hat” – the good guys, hard working real PR experts who work to get you the best links back to your site, from real media organizations.

Did you that video helps your website get better SEO and drives traffic to your website?

social iconYou already know that Social Media is crucial. But keeping up with it can seem like a daunting task! Not for us!

We are all about social media. (for over 16 yrs!)

We love your social media presence. And we understand how to make your fans go wild! We know what your fans want to see and read.

We’re big on making a buzz on your behalf! We get them talking, sharing, commenting and enjoying your content.

Video campaigns on social media are extremely useful for getting new clients!

3) In-House Training

We’ve taught over 3o+ companies how to take their marketing programs in-house, including building studios and teaching video marketing.

Got ideas? We’d love to hear them! Get in touch right now…

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In-House Training & Consulting

What Other Styles of Production Can We Offer Your Company?

It doesn’t matter if you want to be on video or we have our professionals on camera

  • We’ll come to you, or you can come to us!
  • Sometime we have our actors stand in until you’re ready (then you’ll have both)
  • Video is great for online, tv, social, blogging and more

We’re here for you in every way. Our prices range from $1,000 to $20,000 (and sometimes more) depending on what you need!

Why Choose Us

      • We’ve filmed over 1,700 marketing videos
      • We’ve grown companies with our videos
      • We have traveled the world teaching video marketing
      • We love making videos that grow companies
      • We have a success record! Ask for references!

What Client’s Say

Go Media Marketing has top class support, Ned helped me understand how using video matters. Once we grew bigger we had Go Media Marketing do our videos – & blog for us. Thank you! Highly recommended!
I have had Go Media Marketing film engineering firms all over the United States for us all around the area of STEM Careers. We also have them build our websites and marketing strategies. We’re very happy with their kindness and help.
I met Mary Cary of Go Media Marketing when she was speaking at a Conference. She said YouTube was the second biggest search engine in the world. I wasn’t utilizing the second biggest search engine in the world. We filmed hundreds of videos and Mary build our website when we had 2 employees and now we have over 120 employees! Thank you!
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